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2025 Pre-College Summer Program - International Business Management|UC Berkeley Professor

Jan 4, 2025
3 min read

Updated: Mar 14, 2025

2025 U.S. Pre-College Summer Course|International Business Management

2025 Pre-College Summer Course|Led by UC Berkeley Professor|Business Management|Global Business Operations and Commercialization Models

Business Management

In a world shaped by AI and globalization, are you ready to become an exceptional business leader?
  • Experience courses from UC Berkeley’s Haas School of Business or the Wharton School at the University of Pennsylvania.

  • Go beyond the high school curriculum and master advanced business concepts to prepare for a rapidly evolving world.

  • Learn to conduct business research, identify key challenges, and develop problem-solving skills.

  • Practice crafting innovative solutions to real-world problems, including the impacts of AI and digital transformation.

  • Master SWOT analysis, develop strategic plans, and gain a competitive edge in global markets while staying aligned with AI and automation trends.

  • Enhance conceptual, analytical, and communication skills to thrive in today’s data-driven business environment.

  • Explore international business development, cultural diversity, and the applications of AI in global markets.

  • Gain insights into how AI reshapes industries, from customer engagement to supply chain optimization, and develop strategies to capitalize on these advancements.


Your Learning Experience
  • Guided by Paul Tiffany, a renowned scholar from a top 10 U.S. university.

  • Learn alongside 8–16 peers with support from a professional teaching assistant.

  • Participate in an intensive 15-day specialized program.

  • Receive a comprehensive 40-hour instructional curriculum.

  • Explore and analyze 7 case studies in-depth.

Covers 9 Key Topics:

1. Introduction to Business Management

2. Cross-Border Business Strategies

3. Foreign Market Entry Strategies

4. Supply Chain Management

5. Marketing Strategies

6. Social Media Marketing Case Studies

7. National Culture and Cross-Border Strategies

8. Organizational Leadership

9. Business Practices of Multinational Companies

In this Business Management Pre-College Program, writing a business research paper is a core focus. Students will apply their knowledge of business management to complete this task. Professor Tiffany will deliver a series of foundational courses on international business and provide personalized guidance. Students will also analyze real case studies of companies competing in global markets.


What You Will Gain

❝ Learn how to formulate hypotheses and apply business strategies to research, not only for classroom case studies but also for practical business scenarios. ❞

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❝ Complete a short business research paper meeting U.S. university standards. The goal is to master drafting professional academic business reports with polished writing. ❞

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❝ Receive a certificate of completion upon finishing the course. ❞

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❝ Gain the opportunity for a personalized recommendation letter from Professor Tiffany, a valuable asset for overseas university applications! ❞

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— About Professor Paul Tiffany —


Prof. Paul Tiffany

Prof. Paul Tiffany

- UC Berkeley -

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Paul Tiffany is a renowned management professor specializing in strategy, innovation, management, and entrepreneurship.


| Academic Achievements |

  • Holds degrees from Harvard Business School and Stanford Graduate School of Business, with a Ph.D. from UC Berkeley.

  • Research focuses on strategy and innovation management, with numerous impactful publications in the business field that influence both academia and industry.


| Awards and Honors |

  • Recipient of the Anvil Award for Outstanding Professor at Wharton School.

  • Honored with the Lindback Award for Distinguished Teaching at the University of Pennsylvania.

  • Awarded the Cheit Award for Outstanding Teaching in UC Berkeley’s Executive MBA Program.


| Authorial Accomplishments |

  • Authored several management books, including Principles of Economics, Innovation and Networks, and Writing and Evaluating Business Plans.

  • His book Business Plans For Dummies has been translated into multiple languages, reprinted worldwide, and awarded “Best Business Book of the Year.”


| Entrepreneur and Consultant |

  • Founded multiple companies, including a management consulting firm.

  • Serves as a consultant and board member for numerous organizations, providing strategic and managerial advice to prominent companies.



—— Course Schedule ——

July 1 – July 18, 2025

July 1 – 5 (Tue – Sat) 9 AM – 12 PM

July 7 – 11 (Mon – Fri) 9 AM – 12 PM

July 14 – 18 (Mon – Fri) 9 AM – 11 AM






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OPEN HOURS

Monday: 1PM – 10PM
Tuesday & Wednesday: 10AM – 7PM
Thursday & Friday: 10AM – 10PM
Saturday & Sunday: 10AM – 7PM

TEL

0965-436-008

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